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Senior Demand Generation Manager, Europe (CDI temps plein, France)

Permanent employee, Full-time · France

Your mission
Mission

As the Senior Demand Generation Manager Europe, your mission is to create and execute Agorapulse's integrated demand gen strategy focused on digital marketing to drive self-service and sales pipelines for the Europe region. 

You will be a critical driver in our effort to achieve pipeline and revenue goals. You will coordinate with the team of Country & Regional Managers in Europe and the Marketing team based in the US who create and execute campaigns against our core buyer segments to increase market awareness, generate demand, accelerate pipeline, and grow sales.

To thrive in our business development program, you will need to get in-depth knowledge of our product, our competitive landscape and our clients. This requires extensive training we expect will last a few weeks. This training will be done mostly by assisting customer support and participating in sales demonstrations.

Success will be measured by leads generated and generation of turnover in sales pipeline.

Responsibilities

Help Country & Regional Managers in Europe to develop local Demand Generation programs in the framework of our global Demand Gen campaigns, including setting strategy, developing forecasts, evaluating appropriate budget levels, and measuring results.

Develop strategies for both acquiring and nurturing leads that drive awareness, consideration and purchase intent across all channels including email, webinars, partners, paid programs and virtual events.

Proactively partner with our sales team to ensure seamless interactions for prospects.

Ensure world-class quality of any marketing materials that are produced, including web content, webinars, events, white papers, ROI studies, ads, graphics, and videos.

Identify new optimization tests and growth opportunities for faster growth, better lifetime value, and/or lower CAC.

Communicate with marketing, executive staff, and sales management on an ongoing basis regarding new and nurtured lead performance results.
Your profile
What we expect you to have:
 
  • 8+ years’ experience in international B2B demand generation or campaigns marketing with demonstrated lead, pipeline and revenue growth, preferably in SaaS.
  • Deep industry knowledge of cutting-edge demand generation methods, including creating a funnel, nurture strategies, digital, online, and live events.
  • Proven track record of acquiring customers and expanding brand presence through innovative strategies and execution.
  • Analytically driven decision maker, with the ability to capture and share key data and insights and use data to drive key marketing strategies and decisions.
  • A person who looks beyond just the marketing domain to help drive analytical insights that help the company expand and target key market segments, drive pipeline velocity and contribute to the company’s overall go to market strategy.

Compensation & benefits:

Remote position in France
Salary: 65K € brut selon profile (CDI temps plein)
Why us?
Agorapulse is a human centric company with strong values (honesty, collaboration, reliability, excellence, passion and caring).

We believe that collective success is an integral part of the wellbeing of all in the workplace. Whatever the environment in which our employees work, we strive to offer them stimulating working conditions so they can give the best of themselves:

  • Pleasant office spaces in the heart of Paris, 
  • Remote friendly,
  • Great atmosphere, retreats,
  • Motivating remuneration, benefits, 
  • Respect for work/life balance, 
  • 25 paid vacation days and 10 extra paid days.
  • Lunch voucher, health insurance, and more benefits to come!
About us
Agorapulse is a leading Social Media Management platform that enables agencies, businesses and marketers to manage all their social media messages, schedule and publish content, identify key influencers, monitor social channels, and get stunning reports - all in one easy to use dashboard.
With more than 7000 customers worldwide, Agorapulse is a profitable company consistently rated as a 'High Performer' by industry experts and customers alike.

WORKING AT AGORAPULSE: We’re a group of highly motivated, hard working individuals working out of 14 countries spanning 4 continents. Deriving happiness and joy from our work is part of our DNA and we strive as a company to empower our teammates to reach their professional AND personal goals. That said, we’re in it to win it in our space - it’s no accident that we’re ranked #1 in customer satisfaction. We’re nimble, we’re lean, and we’re humble - but we think and dream BIG. And while most of us work remotely, we foster and enjoy a culture where every colleague seems just a cubicle and click away.

Agorapulse is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Agorapulse is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.
We are looking forward to hearing from you!
Thank you for your interest in Agorapulse. Please fill out the following short form. Should you have difficulties with the upload of your data, please send an email to agorapulse-jobs@m.personio.de.

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